Summary:

In this episode, Nancy chats with spicy small town romance writer Lena Hendrix. Lena, who began publishing just a few years ago, has found success in KU writing multiple series and focusing on cozy settings, relatable characters, time-tested tropes, and an edge.

They discuss the importance of considering marketing before beginning to write, explore craft books that Lena especially likes, and discuss TikTok, PR boxes, street teams, and dictation.

Takeaways

• Writing can be a fulfilling career transition, even if it wasn't initially planned.

• Self-publishing provides opportunities for aspiring authors to bring their stories to life.

• Writing the book you want to read can be a great starting point for a successful writing career.

• Incorporating popular tropes in your writing can attract readers and keep them engaged.

• Consider marketing strategies before starting to write a book.

• Meeting reader expectations is crucial for successful book marketing.

• Utilize social media platforms like TikTok and Facebook ads for promotion.

• Building a content creator team can be beneficial for marketing efforts.

• PR boxes can be used to engage with influencers and promote books.

Resources:

by Tami D. Cowden, Carolyn LaFever, Sue Viders: The Complete Writers Guide to Heroes and Heroines

by Jill Chamberlain: The Nutshell Technique

One Night Stand Studios for audio book production

Guest Information: